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Why Hiring Filipino Writers is the Ultimate Content Strategy for Your Business

Updated on : 25 Oct 2024

If you're reading this, chances are you're on the hunt for some stellar content writers, and maybe, just maybe, you're considering outsourcing.

Well, let me let you in on a little secret: the Philippines might just be your game-changer.

Here's why:



Filipino Writers: The Perfect Blend of Culture and Talent

​​1. Embracing the Digital Era

Now, we both know that the online world is an ever-evolving beast. But guess what? For your business to shine in this digital age, content isn't just king—it's the entire royal court. And to stay relevant, you've got to consistently pump out top-notch content.

Outsourcing? It's like having your personal team of knights guarding that content fortress.

2. Growing Pains? No Worries!

Let’s face it. As your brand scales, there's a mountain of content needs—from those snazzy training materials to those crucial client reports. 

And with your in-house folks swamped with a gazillion tasks, who’s going to pen all that? Enter Filipino writers. It’s not just about getting the job done—it's about getting it done right.

3. Your Wallet Will Thank You

Here's a fun fact: Hiring a dedicated Filipino writer can cost you between $400 and $800 a month. Compare that to some other platforms and it’s clear as day—you're getting serious bang for your buck.

4. English? They've Got It Nailed!

Alright, here’s something cool. The Philippines isn’t just familiar with American English—they live it. Whether it’s drafting a detailed business proposal or whipping up a vibrant marketing campaign, these writers have the nuances down pat.

American English: More Than Just Words

You see, for many Filipinos, American English isn't a subject—it's a lifestyle. Imagine growing up with "Friends" reruns, belting out to Taylor Swift, and devouring John Grisham novels. The result? A natural flair for American English that’s both authentic and relatable.

So, Thinking of Taking the Plunge? Here’s How:

​​1. Equip, Equip, Equip!

Jumping into outsourcing without a game plan? Not on my watch! Get the lay of the land. Know the nitty-gritty—like pairing tools like ChatGPT with a VA in the Philippines. Trust me, it’s a match made in virtual heaven!

2. Get Specific

When posting that job ad, don’t be shy—tell ‘em exactly what you want. The clearer you are, the better the fit.

3. Dive Into Those Resumes

And don’t just wait around. Be proactive! Spot a potential gem? Reach out. Strike a conversation.

4. The Test Drive

Before sealing the deal, take your potential writers for a spin. Assign a trial task. It’s the ultimate way to see if they’re in sync with your brand’s voice.

5. Chat It Out

I can't stress this enough—talk to your potential hires. Multiple chats, emails, maybe even a Skype call or two. Get to know them. After all, you're not just hiring a writer—you're welcoming a new member into your brand family.

Before I sign off, here’s a nugget: the Philippines isn't just a hub for writers. From snazzy graphic designers to top-tier social media VAs, the talent spectrum is vast.

For a comprehensive dive into the ins and outs of hiring in the Philippines, take a gander at Virtual Staff’s detailed guide.

To sum it up: with the Philippines in your corner, you're not just outsourcing—you're upscaling. So, ready to make some magic?

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Michael Brodie

Meet Michael Brodie, the go-to expert in outsourcing and the driving force behind VirtualStaff.ph

Founder of VirtualStaff.ph – On a mission to revolutionize the Philippines BPO industry with a complete HR, payroll, compliance, and team-building solution. Michael is obsessed with helping companies scale and build fantastic teams while empowering Filipino talent with the best opportunities.


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